My name is
Yasmin Bendror.
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Twitter Update: Twitter Rolls Out New Profile Redesign

Posted by in Blog, Marketing, Social Media Marketing, Twitter | 0 comments

Twitter Update: Twitter Rolls Out New Profile Redesign

  It seems I have been writing a lot of social media “update” blogs recently:  Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages. Yes, now Twitter started rolling out its new profile redesign on Tuesday April 8th. It’s rolling out slowly with celebrities and new users getting priority. Note: New Twitter users will get this new profile when creating an account and are walked through the account account process, so it’s actually a great way to practice using...

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Linkedin Update: Linkedin Products & Services Page To Be Removed

Posted by in Blog, LinkedIn, Marketing, Social Media Marketing, Tips | 0 comments

Linkedin Update: Linkedin Products & Services Page To Be Removed

  Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Until then, you can edit existing products and services, but you will not be able to add new products and services.   So, on April 14: Your LinkedIn Products & Services pages will go away (disappear) Deep links (URLs that lead directly to those pages) will no longer function Customer Recommendations on those pages will be lost *See TIP below…  In its place, Linkedin is recommending two alternatives to share...

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Facebook Update: New Layout for Business Pages

Posted by in Blog, Facebook, Social Media Marketing | 0 comments

Facebook Update: New Layout for Business Pages

  Facebook is making changes (yes, yet again) to Business Pages, with a new design! It’s a more streamlined layout, consistent with your current Facebook Personal Profile and will look the same on desktop and mobile devices, which is important. The update started rolling out last week and will gradually get to all Pages.  Facebook Page admins will see a notice in their Admin Panel that looks like this: When you click the “Join Waitlist”, you will get a notice that looks like this: Here’s a quick overview of the...

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Does My Business Need to be on Twitter?

Posted by in Blog, Marketing, Social Media for Business, Social Media Marketing, Tips, Twitter | 1 comment

Does My Business Need to be on Twitter?

You may think Twitter’s 140 character count is limited, but when used correctly, you can reap tremendous rewards for your business.

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Why Social Media Is So Important for Your Business in 2014

Posted by in Blog, Integrated Marketing, Marketing, Social Media Marketing | 0 comments

Why Social Media Is So Important for Your Business in 2014

  Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. In Social Media Examiner’s 2013 End of Year Report, marketers now place very high value on social media marketing: 86% of marketers stated that social media is important for their business 89% of marketers stated that increased exposure was the number one benefit of social media...

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Google+ for Your Business

Posted by in Blog, Google Plus Marketing, Marketing, Social Media for Business, Social Media Marketing, Tips | 0 comments

Google+ for Your Business

As promised in my blog post, Which Social Media Channels Should I Use For My Business?, I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be.  Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets. But, the most important reason to use Google+ is to improve SEO results for your business, even if none of your clients actually use Google+ itself! Remember that Google+ IS Google!...

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Best Tips for Successful Social Media and Digital Marketing in 2014

Posted by in Blog, Email Marketing, Facebook, Integrated Marketing, Marketing, Social Media for Business, Social Media Marketing, Tips | 0 comments

Best Tips for Successful Social Media and Digital Marketing in 2014

Social media and digital marketing are going to grow even stronger in 2014. Fact! These are no longer “nice to have”, but “must have” for your business. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. I know first hand that so many businesses (1) struggle with human and financial resources for social media and digital marketing and (2) find...

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How to Use Facebook for Your Business to Get Results

Posted by in Blog, Facebook, Marketing, Social Media for Business | 0 comments

How to Use Facebook for Your Business to Get Results

As promised in my blog on Which Social Media Channels Should I Use For My Business?, I am following up with a more in-depth detailed blog on how to use Facebook for your business to get results. Facebook is by far the biggest social media channel, with an updated estimate of 1.26 billion people using the site, 699 million (updated for October) active users each day, and generates up to 645 million local business page views per week.  Facebook has proved its popularity amongst users is here to stay.  Facebook can be thought of as the “social”...

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4 Ways to Make Sure You Always Have Something to Say Online

Posted by in Blog, Blogging, Marketing, Social Media for Business, Tips | 0 comments

4 Ways to Make Sure You Always Have Something to Say Online

It’s probably the most common problem faced by business owners using social media and blogging for their business: What am I going to say? What can I post that is topical, interesting and valuable? Stoked with enthusiasm and lots of great ideas, they start blogging, posting and tweeting away. But that’s like hopping into a car and expecting to drive forever. Everything goes along smoothly until the fuel runs out. Sooner or later all those great ideas run out and the struggle to find something new and relevant to say begins. It’s a big reason...

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What Grandma Can Teach You About Social Media Marketing

Posted by in Blog, Blogging, Marketing, Social Media for Business, Social Media Marketing, Tips | 0 comments

What Grandma Can Teach You About Social Media Marketing

My grandma taught us to behave well, to be kind, and to address our peers as well as our superiors with respect. She taught us how to embrace our unique personalities and talents, but to be polite, thoughtful, and considerate at the same time. Grandma showed us to pay attention to details and she never forgot to say please and thank you.  With her help, we learned the value of writing hand-written thank you notes and even today, I still write those knowing that they are a rarity in an age of e-mails, text messages, and hashtags. Even though...

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