It’s coming up. Are you ready for the March 31st deadline to move your Facebook business Page to the new Facebook Timeline?
For the SMB, it may seem a little daunting, I know.
Don’t fret. I have collected a list of the BEST blog posts on everything you need to know for migrating your business Page.
Just follow these steps, and it will be easy for you.
What a year was 2011 for social media and marketing! Things moved at the speed of light, right? I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time.
As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill. It’s not the hard sale, it’s the soft sell. It’s not going to blast your sales from $0 to $10,000 overnight. But social media is a powerful marketing tool that must be used in your marketing tactics today. And other important marketing tactics must not be ignored either.
So here are my 8 marketing trends to implement in your 2012 marketing plan. I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. You need to be implementing them in your business to differentiate yourself from the competition and achieve the success you are looking for.
This is a guest post by Samia Zaky, who is in the social media daily trenches as a corporate Social Media Marketing Manager. She has developed robust and sustainable social media profiles and programs for different companies, knows the ropes, and gives us practical, valuable advice which I think you will find useful.
We always talk about making content more engaging, but never quite realize the importance of consistency. Too often, brands randomly publish a few appealing posts and tweets here and there rather than forming a system for regular content publishing. Posting content in this random way will not lead to social media success for your brand.
Twitter has been growing tremendously. In 2010, Twitter had 75 million user accounts. In 2011 (and the year is not over yet), there are 100 million active user accounts, with 50 million active users and 230 million tweets every day. Twitter says it expects to add 26 million active users by the end of the year.
As marketers and business owners know, Twitter is very powerful for getting the word out about your products and services as well as being able to engage directly and easily with your customers, and provide great customer service.
But don’t you wish that you had more people reading and retweeting your tweets?
Here are tips for doing just that! Read More »
Your business has a great Facebook and Twitter page. I take it that:
Yes? Yes!
OK. So here are my tips that have worked for my clients on ways to get people to LIKE your Facebook page, and increase your Twitter followers, both online and offline:
I have tweeted and posted about this before, but this LITTLE mistake on your personal Facebook page is still overlooked by so many people. This is a BIG missed opportunity to promote your Facebook fan page every day. Read on…
“What’s the benefit? Should I even bother?” I often get asked this by SMB owners and my clients.
Yes! Twitter lists are really useful! They help you organize the people you follow (and don’t follow) into a specific “group” and when you click to view a list, you’ll see a stream of Tweets from all the users included in that group.
The “group” or list are targeted people that you really want to keep your eye on, follow their tweets and news easily without having to go into their profile all the time.
For an SMB, creating good, valuable content takes a lot of sweat, right? I know. So making this content SHARABLE is a must!
I am surprised to find how many of my clients (and many companies) OVERLOOK this or just simply don’t think about this small basic concept when creating content! Its social media marketing 101. So important. This “sharing” mantra must be integrated into ALL you do and all your output.
Facebook New Timeline: Everything You Need to Know 
8 Marketing Trends to Implement in Your 2012 Marketing Plan
Social Media Content Calendar is Key for Consistent Posting
How to Get More People to Read Your Tweets and Get More Retweets!
10 Easy Tips to Build Your Fan Base on Facebook & Twitter
MUST DO Tip to Impact Visits to Your Facebook Fan Page
Twitter Lists: Are They Useful?
