Blog, Marketing, Social Media Marketing
Measuring social media effectiveness can seem daunting. It is less clear-cut and more complex than other more traditional marketing channels. But measuring your social media efforts is possible, and it’s crucial to your overall marketing strategy. A better...
Blog, Facebook, Marketing, Social Media Marketing
Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed? That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank. It’s important for you, as a business...
Facebook, LinkedIn, Marketing, Optimization, Social Media Marketing, Tips
A vanity URL is a short, unique user name. Vanity URLs are easy to remember, read, share and use in marketing documents, on company websites, and business cards. Instead of having the long default Facebook URL that ends in random numbers that no one can...
Facebook, Marketing, Social Media Marketing, Tips
It’s coming up. Are you ready for the March 31st deadline to move your Facebook business Page to the new Facebook Timeline? For the SMB, it may seem a little daunting, I know. Don’t fret. I have collected a list of the BEST blog posts on everything you need to know...
Marketing, Social Media Marketing |
What a year was 2011 for social media and marketing! Things moved at the speed of light, right? I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before,...
